June 24, 2013

M-Farm, up-to-date market information links farmers and marketplaces

Farmers are plagued with problems affecting their productivity and livelihood--middlemen only offering meager prices for their produce, cereal boards delaying with payments, and expensive farm inputs.

M-Farm gives these farmers a voice by connecting them with each other in a virtual space. With M-Farm,they not get affordable farm inputs but also are able to sell collectively.

Since many farmers do not have access to internet, M-Farm has adopted an SMS-based solution where they send a simple text to 20255 (Safaricom Users) depending on what they are looking for.

Article in Wired

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