September 20, 2013
Mobile apps revenues tipped to reach $26bn in 2013
Research firm Gartner has published its latest market forecasts, estimating that 103bn mobile apps will be downloaded in 2013: a 59.4% rise on last year's total.
Gartner predicts that global apps revenues will reach $26bn (£16.1bn) this year, up 44.4% on 2012's $18bn. Free (or freemium) apps are continuing to drive the market. The report suggests that 91% of downloads will be free this year, while in-app purchases will account for 17% of revenues.
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