April 23, 2014

Mobile reading revolution' takes off in developing world

f000d0032a.jpg Unesco is pointing to a "mobile reading revolution" in developing countries after a year-long study found that adults and children are increasingly reading multiple books and stories on their phones. The Guardian reports.

quotemarksright.jpgNearly 5,000 people in seven countries Ethiopia, Ghana, India, Kenya, Nigeria, Pakistan and Zimbabwe took part in the research, the largest study of its kind to date, which found that 62% of respondents are reading more, now they can read on their mobile phones. One in three said they read to children from their mobile phones, and 90% of respondents said they would be spending more time reading on their mobile phones in the next year.

The study, says Unesco in its report, found that "people read more when they read on mobile devices, that they enjoy reading more, and that people commonly read books and stories to children from mobile devices.quotesmarksleft.jpg

Read full article. Unesco Study (pdf)

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